
Refresh Tempe
client:
City of Tempe
Refresh Tempe is a coalition that prioritizes reinvestment projects in the city of Tempe, Arizona. In order to promote this community work, a brand along with a series of stickers was created. The brand utilizes a logotype that comes to life, much like the city of its inspiration. Refresh, once a word, now becomes a city avenue complete with park space, local businesses and pedestrain paths.





A secondary set of illustrations were created to represent each vertical of Refresh Tempe and these became a secondary set of stickers to promote roads, parks, bike paths, pedestrain paths, downtown sidewalks, golf courses and water lines repsectively.
These singular illustrations use a gradient made up of the city of Tempe's brand colors to serve as a grounding elements across the series.







